About Us

Nailed It Beauty Imports By Silvana Inc. is a new inclusive Canadian Distributor for Berenice Nail Care Products, a Swiss developed polish which is innovative in concept by allowing nails to breathe, regenerate and grow. My background includes being in the Aesthetic field for over 15 Years, from owning a spa to working for an Aesthetic Distributor in sales and product training. While recently living in Moscow, Russia I discovered Berenice and was very impressed by their products. Having tried most of the nail polishes in the market, I found Berenice to be of high quality, long lasting and without the chipping associated with other polishes. Being a quick drying polish, UV lamps are also not required! Upon returning to Canada I was surprised that this product was not readily available and contacted the international sales department who confirmed the total non availability of their polishes in North America. They indicated a desire to have their products sold in Canada so it seemed natural for me to become a Distributor! All Berenice products are a 5-free system formula that do not contain the aggressive components: toluene, DBP, formaldehyde resin, phthalates and camphor. In addition they are not tested on animals and are all breathable which encourages restoration and growth of nails. Berenice Mission is “Keep beautiful and healthy nails by letting them breathe” Beautiful Nails Happen By Berenice Silvana

History

The idea of creating an innovative “breathable” formula belongs to the Swiss Beauty Seasons founder, Dr. Joseph Guindy. He started his research in the beginning of 2000. Years of international specialized studies allowed the formation of an innovative concept of “breathing” nail care and polish. The concept design is essential to insure the long term durability and gel coating of nails, which allows oxygen and nutrients penetration into the nail plate. Testing had also shown better regrowth of nails, a bonus to this development concept! Before launching the product, the Swiss scientist tested and improved the formula, and in 2015 the first product “ BERENICE” ™ , “breathable” nail polish saw the light of day! Innovative Technology – “Breathable” formula All BERENICE products are based on a “breathable” formula. Penetration of water and oxygen occur due to the innovative coat of a new generation resin complex, a nitrocellulose, and a special conductor-agent. Technology used to calibrate the permeability of contact lenses has been used to estimate the permeability of BERENICE products. This same permeability concept applies for all human tissues, including nails as they need oxygen as a nutrient in order to survive and grow. Proven results have shown that Berenice nail polish is longer lasting than other competitive polishes resulting in less unhappy client returns and improved productivity for Spas.